WordPress is an open-source website creation platform that is preferred by everyone who wants to build a website, whether it’s an individual or an organization. When it first came in the picture, people used the pre-built themes to set up their websites. Themes offered by WordPress were customized by the users according to their needs and requirements.
However, the trend has changed off late and it has become quite common to convert a Photoshop Design, or PSD, into a WordPress theme and develop a website. PSD to WordPress conversion has many benefits in website development, which has made it an obvious choice among the website owners. This article highlights the reasons why it has become so popular.
The primary reason why PSD conversion to WordPress is preferred over a WordPress theme is that it allows you to build your website to the exact specification in terms of appearance, feel, and functionality. You probably have a business model that is unique in its way, and which you want to be reflected on your website so that you stand out in the crowd. You get the freedom to customize your website to the needs of your business. Using the pre-built themes limits your creativity and, as there are only so many themes available, the chances of multiple people using the same theme are quite high, and that would compromise your uniqueness.
Converting PSD into WordPress is very simple. It can be done by just adding a PHP file without having to do any extra coding. However, it can also be hand-coded by professionals for an enhanced quality code. The hand-coded themes make the website fast-loading and search engine friendly.
The pre-built WordPress themes usually don’t have a pixel-perfect design, which is crucial for the flawless appearance of the website. As the handcrafted chopping technique is used for the conversion, the outcome is a pixel-perfect theme. Even though the PSD files are sliced during the conversion, the delivered code is a pixel perfect concerning the Photoshop Design. An unblemished look is critical to attracting visitors.
Web Standards Compliance
A demo theme may work alright in isolation, but it may not necessarily work as good when you use it on your website. Even if the theme gives a good impression when you first look at it, the performance may not be all that good in different browsers. To be usable and easily accessible on different devices and browsers, the theme must adhere to the standards set by the World Wide Web Consortium and the WordPress Coding benchmark. This compliance can only be achieved through PSD to WordPress conversion.
Compatibility across Devices and Browsers
Lack of cross-browser and cross-device compatibility may fail many WordPress websites. The site is rendered useless if there is less than optimum compatibility. A theme built through PSD conversion, besides being pixel perfect, is responsive and easily adapts to different devices and screen sizes. Such themes are comprehensively tested on different operating systems and browsers to check its responsiveness before it is finally up and running.
Saves Time and Money
When you download or purchase a theme, it only contains standard features. Since it is not developed with your requirements in mind, it would need many changes and modifications to cater to your needs. This takes a lot of time and additional expenses. Converting PSD, on the other hand, does not require any further customization. Besides, professionals who convert the site to WordPress, do it at a reasonable cost. With PSD conversion into WordPress, your website is developed in quick time with minimal expenditure.
Scalability and Flexibility
Another great advantage of developing your WordPress via PSD conversion is that it offers a lot of flexibility and scalability options. As your business grows and scales new heights, so does your website. Without having to tamper with the codes and the functionalities, new pages can be added to keep in tune with your business growth. The WordPress platform, with a variety of plugins available, is itself very flexible and allows you to incorporate additional functionality as and when you feel the need to.
No HTML or FTP Issues
Managing a WordPress website built via PSD conversion does not require HTML or FTP knowledge. WordPress has built-in features for everything, such as updating themes or adding content. This is a huge advantage for those who are not an expert in this field. With just a few clicks of the mouse, you can update and modify your site.
Maintenance and Support
Professional service providers of PSD conversion into WordPress provide prompt after-sales service. Their responsibility does not end when they deliver the developed website, but they continue to provide maintenance and support. If ever you get stuck, they will be at your service to help you out.
Freedom to Focus on Your Business
Lastly, with professionals handling your website development and maintenance, as is usually the case when you convert PSD to WordPress, you can now focus on the more important aspects of your business. There is no need to worry about your website, just devote your time to growing your business.
Brandon Graves is working as a Sr. WordPress Developer at WordPress Development Company – HireWPGeeks.com. Being a tech geek, she keeps a close watch over the industry focusing on the latest technology news and gadgets. For more information about the company, you can visit here.
I am a passionate blogger sharing business tips. I write primarily on SEO, Email Marketing, CRM, Marketing Automation and covers the entire gamut of marketing.